Digital Agility — The Key To Australia’s Bounce Back

Digital Agility — The Key To Australia’s Bounce Back

Australia has a unique set of circumstances that make this even harder than our counterparts in other countries. So, what can we do to ensure we don’t continue slipping? In a pre-COVID-19 world, Australia was already lagging behind the world in digital rankings. The...
MarTech ‘snake oil’ claims are hurting marketers

MarTech ‘snake oil’ claims are hurting marketers

“We’re seeing an over-simplification of what the challenge actually is,” Kumar told MI-3. “What happens from a vendor perspective or a sales perspective is that the solution starts to become oversimplified and we’re underestimating what is required from a resource...